MARKETING PLAN 

The defense industry is a unique and highly regulated market with specific needs that require tailored marketing strategies. This plan outlines our approach to effectively reach and engage defense customers by emphasizing our innovative solutions, compliance with regulations, and commitment to national security. By implementing a strategic marketing plan that addresses the unique needs of defence sector customers, we position ourselves as a leader in the industry. 

THE PRICE OF THE YEARLY MARKETING PLAN IS 30 000 AED.

MARKETING PLAN SUMMARY
  • MARKET ANALYSIS
  • OBJECTIVES
  • STRATEGY
  • BUDGET
  • EVALUATION

Development of THE plan

YEARLY STRATEGY

  • ANALYSIS: Market Potential: Assessing market potential and identifying precise targeting opportunities.
  • OBJECTIVES: Selection of Effective Communication Channels: Choosing the most effective channels for reaching your audience and planning your content strategy.
  • STRATEGY: Detailed Activity Schedule: Creating a month-by-month timeline for activities and managing their execution.
  • Budget Proposal and Monitoring: Designing a budget plan and monitoring system to track progress and results.

TARGET AUDIENCE

Our primary targets include:

  1. Government Agencies: Departments of Defense, Homeland Security, and other federal entities.
  2. Military Branches: Army, Navy, Air Force, and their procurement divisions.
  3. Defense Contractors: Companies involved in manufacturing and supplying defense technologies.

OBJECTIVES

  • Increase Brand Awareness: Establish our company as a trusted partner in the defense sector.
  • Lead Generation: Drive qualified leads through targeted campaigns.
  • Relationship Building: Foster long-term relationships with key stakeholders.

    • STRATEGIES

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